Small Fish in a Big Ocean

The thing about advertising in Malaysia is that it - the agencies - have tremendous amount of talent and skill. In terms of execution and presentation was never in doubt. But sadly, it lacks the "daring" factor. No one dares to challenge, to break the norm. Simply put, they clients are too chicken shit to invest in an idea. An original idea. It's always about trying to emulate your competitors by imitating their concepts, campaigns and even their artistic direction.

Take telcos for instance. The big 3: Maxis, Celcom and DiGi. Now, correct me if I am wrong, the back of your head must have sang the 'I Will Follow You' theme secretly, or a visual of the creepy, yet goofy looking yellow man must have popped out somewhere. Now why is that? Simple.

Because it was daring. It was original. It was simply very light, entertaining and memorable. You do know they (DiGi) suck horribly in terms of coverage compared to Maxis. But yet, people fancy DiGi these days. Celcom ads are just simply glorifying mediocricy. A dumb blond ad. Beautiful, but ultimately forgetable. The classic splashing the cash blindly. If they had invested more time in original ideas, they would have gone further.

Maxis ads are just plain boring. But sadly, they do have the best coverage. Tarik harga mentality.

Haih, why can't clients have faith in us?

Property Fair 2007

Finally, they're waking up...some of them anyway.

Good to see the blog is making progress. Mish is here with me and she likes what she sees too.

Now, if the rest will get a move on.

By the way, our beloved Mish has okayed a weekend activty.

Now, let's decide what activty. Hanging out by the Sunny Ville poolside
seems to be on top of our mind. More convenient with Megan around la.
Anyway, let's decide.

No. 2 is the Debbie situation. Sitting arrangements anyone?

Errr Mr AD who may 1 day be a CD, dude pls get the positions right eh!

This is the new Megan Ads

For the most part of the year, the boss has been whining at our inability to contribute anything to this blog. Well, no offence, we don't exactly have that luxury. But hey, now we do! Or at least I do, so here we go...a polished new look to this site. Simplified for the better.

And I did all this on my own, on a Saturday morning.

God, I need a life.

Thank God It's Friday.

Besides the fact that some of us do have to work tomorrow,
it's still great that it's already Friday.

This week, especially, has passed by with a blink of an eye.
Everybody had lots to do (still do)
We've accomplished quite a bit this week.
So YAY! us.

Everything is going smoothly.
Let's just hope nothing goes wrong.

Do stop by at PISA this weekend.
A property fair is going on and our work is up on display.
Asia Hills, Harbour Place & Ideal - The One.

OH! We still need to do our meeting thing.
Damn.

Have a great weekend everybody! Cheers.

Yay!

The One went into production yesterday *grins*.
Keep my fingers cross and pray for the best that everything will move on smoothly and ON TIME!!

What happened?

Unbelievable. Why haven't anyone else contributed to this blog? You know who you are. Come on, get moving already. Or are we such a boring lot that we have nothing to bitch about.